Teaching Kids Financial Literacy Through Everyday Money Conversations with Brian Meisner (Ep. 130)
Teaching kids about money can feel surprisingly difficult, especially when parents aren’t sure where to begin or how much their children will understand.
In this episode, Evan Wohl and Iván Watanabe welcome Brian Meisner, Founder of Cash For Cubs, to explore how families can make financial literacy easier to understand and talk about. Brian shares how Cash For Cubs grew from his classroom experience and private tutoring into a self-paced family program. They also explore budgeting, investing, inflation, credit, cash flow, and why developing comfort with money conversations early can carry into adulthood.
Brian discusses:
- How demand for financial literacy tutoring led him to create the self-paced Cash For Cubs learning program
- Ways parents can use videos, worksheets, and quizzes to reinforce financial concepts with their children
- How relatable stories can help children understand concepts such as investing, inflation, credit, and budgeting
- Why introducing financial literacy at a young age can make money conversations feel more familiar over time
- Why many adults still struggle to understand their spending, savings, cash flow, retirement accounts, and taxes
- And more!
Connect with Iván Watanabe:
- Opus Private Client, LLC
- iwatanabe@opus-pc.com
- LinkedIn: Iván Watanabe
- YouTube: OPUS Private Client, LLC
Connect with Evan Wohl:
Connect with Our Guest:
About Our Guest:
Brian is the Founder of Cash For Cubs, an educational platform designed to help children build lifelong financial confidence through engaging, age-accessible lessons, activities, and storytelling.
He created Cash For Cubs because financial literacy is one of the most important life skills we can teach — yet many children grow up without a strong foundation in money management. His goal is to make conversations about money simple, approachable, and fun for families, educators, and young learners.
Through a bear-themed learning journey, Cash For Cubs teaches foundational concepts like saving, budgeting, investing, banking, credit, retirement planning and more through interactive videos, hands-on worksheets, and comprehensive quizzes designed to turn financial education into an experience kids enjoy.
Brian believes the earlier we start conversations about money, the more confident and prepared the next generation will be.
Beyond building Cash For Cubs, he’s a father to two amazing boys and a husband to his beautiful wife. He’s always looking for a challenge and enjoys the little things in life. 🧸 Come on, let’s talk about money!
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